When I launched my photography career back in 2011, I would post video slideshows to music of everything I shot. I would add 20-30 images from each event, set it to music and share it with the world. I was so excited to see 2, 3, 5, 15 likes on a post that I would put onto Facebook or other social media. Over time 15 likes became 50 became 500. Wow… did I really do that?? As time went on I did video slideshows less and less as things become busier, but I always enjoyed going back and watching my own slideshows and reliving those memories.
In a separate unrelated event I got a fraudulent charge on a credit card. No biggie right? Order a new card, the card company takes care of the charge and life goes on, you update your various auto-pay’s etc.
In a third separate unrelated event I, like the rest of the world, got some(many) spam marketing emails from my web hosting company (GoDaddy).
One day about a year ago… I clicked over to my blog to take a trip down memory lane… ‘click’… no blog. Wait… WHAT? Where did it go? I logged into my web provider… ‘Please update your payment info’ was the message. Oh right… got credit card hacked, ok update. Click back to the blog… empty… panic. Pure panic. See … those spam emails… were reminding me to backup my blog. Back it up? Why back it up, GoDaddy is about as stable as they get in data management… no worries there – well, until you forget to update your payment info and they take your live data and chuck it in the trash for non payment. 5 years of content GONE.
Which brings me to this post and the image attached to it: As a photographer my job is to freeze moments. My second job is to make sure I don’t lose those moments before getting them to the client. My third job (which nobody ever talks about), is to hold onto those images… well… forever.
So today’s lesson? Backup. Because you won’t get a second chance.
From my the very first wedding I ever shot comes this image that has remained burned in my brain for the moment it represents; a father greeting his daughter on her wedding day, the wedding date moved up due to the father’s illness and he is barely able to stand long enough to get her down the aisle. It is not a technically perfect photo but remains one of my favorites of all time… which is now backed up.